Radio Rentals

Radio Rentals wished to elevate their brand perception and educate consumers on the latest products offerings. The strategy – present the products in an occasion the shopper could relate to at home.

Our task was to create a brochure with a higher perceived value than its predecessor – one that would hang around the house of a shopper for longer.

Real home situations with real products being used were retouched together to create a ‘real world’ experience, negating the expense of an extensive photoshoot.

It’s probably the best work I’ve done in October, on the Radio Rentals account, for a brochure.Ed ‘win some’ Balila